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Dynamic Upsells – Bundling Lighting Upgrades
September 23, 2024

Dynamic Upsells – Bundling Lighting Upgrades

Making upgrades to a V-Twin doesn’t have to be expensive, and it doesn’t need to take a lot of time. Custom Dynamics has a range of lighting products that are easy upsells. And many of the products cost under $250! To make the deal even sweeter, many of these upgrades can be done while their bike is in for service, so the installation is easy and convenient.

IMPROVING CUSTOMER EXPERIENCE & DEALER SALES

By installing Custom Dynamics products, a bike gets a boost in both safety and style. The lights add a sleek, modern look to the bike while also making it more visible. Plus, most Custom Dynamics products are DOT compliant and have the company’s Lifetime Warranty. Of course, these upgrades aren’t just a benefit for the customer. Dealers enjoy additional sales as well as a chance to build customer loyalty by helping them to affordably and conveniently complete a bike’s look.

AFFORDABLE ENHANCEMENTS

Front and rear turn signals, like ProBEAM Dynamic Ringz, are a quick upgrade from traditional to LED signals. They add a clean, modern look with a simple plug-and-play design. If a bike is in for service, it’s easy to suggest an upgrade in turn signals that can be done while the bike is in the service bay.

For bikes with center taillights, those LED turn signals can be paired with something like the Tribar Taillight from Custom Dynamics. That gives the taillight the same brilliance as the turn signals, making everything look cohesive and increasing visibility in the rear. And, for Touring models, ProBEAM Fillerz add even more illumination with 9 light pipes inside the oval cutout for the fender supports. They provide a full-contrast turn signal or turn/brake lighting for even more visibility.

Custom Dynamics also makes Saddlebag Lights, which consist of LED light pipes that provide a big pop of light as well as an ultra-modern look. This is a great way to amp up the style of the saddlebags.

Up front, riders can also get additional lighting with the Windshield Trim Sequential Turn Signals. These narrow light strips mount to the windshield, so there is added visibility higher up on the motorcycle. This is especially beneficial when riding behind a truck or an SUV or when riding in low light/visibility conditions. One of the best times to suggest an upgrade to the windshield trim is when installing a new headlight, since the fairing is already apart. Road Glide owners may also want to add Vent Inserts from Custom Dynamics. These narrow LEDs replace the OEM fairing vent with white running lights and amber turn signals. In addition to giving the bike even more visibility, they also fill in those gaps with a great punch of light.

LEARN MORE

Talk to your Drag Specialties dealer to learn more about Custom Dynamics® LED Headlight Solutions for Motorcycles or connect with the Custom Dynamics® support team for insight and assistance. Find all Custom Dynamics® products in the FatBook and OldBook.

Author: Beth Dolgner

Source: Drag Specialties Magazine

Read More: https://issuu.com/dragspecialtiesmagazine

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